Smith Willas
Smith is a freelance writer, blogger, and digital media journalist. He has a management degree in Supply Chain & Operations Management and Marketing and boasts a wide-ranging background in digital media.
Smith Willas
Author's recent posts
People Branding: The Power of Wearables for Increased Brand Awareness
Are you serious to increase your brand awareness and exposure? Then people branding is a marketing strategy you should consider using, if you're not already.
Millennials and Gen Z are relatively young, but they don’t have the same consumer choices and behavior tendencies. They also respond differently to marketing messages.
With texts boasting a 98% open rate, SMS are especially susceptible to scams. But you can take proactive steps to avoid SMS scams.
With increased remote working and cybersecurity threats today, it’s imperative to follow a checklist and simple best practices to make remote working secure.
