Pawanpreet Gill
Author's recent posts
Different Types of Brand Positioning, & Strategies to Leverage Them
By understanding the different types (and levels) of brand positioning, businesses can create a unique and memorable identity that resonates with their target audience.
While workplace worries and concerns are a common source of stress for many of us, there are ways to combat them.
If you are a large industrial or commercial utility customer, chances are that a big portion of your utility bill is made up of demand charges.
It’s becoming clear that investing in sustainability is not just about protecting the planet. It’s also about giving customers what they want, improving brand authority, and growing your business revenue.
