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- News, tips, inspiration you can trust to thrive in today’s digital age.
A slogan or tagline defines your brand identity and helps shape its positioning. But for every memorable slogan that works, there are countless others people just don’t seem able to remember. What factors separate the successful slogans from the unsuccessful ones, and how can you make sure yours will not only be memorable, but long-running too?
For many Americans, the recently concluded Presidential election has taken a massive emotional toll on them. But, as difficult as it may be, life has to go on through the good and bad times; sunny and rainy days.
Now that the New Year is upon us, kick things into gear and get things rolling in style with these powerful quotes.
A Harvard linguist explores some of the most common myths and the mistakes they produce so you know what may be muddling your writing.
The world of business and online marketing requires that you write compelling web content consistently that not only hooks your target readers, but also coaxes them into action. Here's how to do it effectively.