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Google Will Allow Advertisers to Target YouTube Ads Based on People's Search Histories

by Staff Writers | The Web Writer Spotlight: Jan 23, 2017


Google on Friday announced it is developing a new, cloud-based measurement solution that will let advertisers target YouTube ads based on people's search histories. With this new solution, advertisers will have access to more detailed insights from their YouTube campaigns across devices.

Why You Should Be Wary of Publishing on Medium

by David K. William | The Web Writer Spotlight: Jan 20, 2017


It has not been an easy start to the new year at the social publishing platform Medium. The platform recently announced it is restructuring in an effort to build a new business model that better aligns with its original mission. Publishers and writers on Medium should be wary of this.

Facebook Introduces ‘Journalism Project’ to Support Journalism, News Literacy

by Staff Writers | The Web Writer Spotlight: Jan 18, 2017

Facebook Journalism Project

Nodding to its role in media, Facebook has introduced what it calls “The Facebook Journalism Project” — a new initiative to support quality journalism and fight the spread of fake news across its site.

7 Essential Tips to Build a Profitable Freelance Writing Career in 2017

by Richard Nolan | The Web Writer Spotlight: Jan 16, 2017


If you have a passion and a talent for writing and are thinking about starting a writing career, freelance writing is a perfect opportunity for you. There are thousands of options to earn money writing, especially at this time in 2017.

Are You Using Micro-Influencers for Your Online Marketing Efforts?

by Shane Barker | The Web Writer Spotlight: Jan 12, 2017


If you’re familiar with influencer marketing, you’ve probably heard of micro-influencers. Micro-influencers do not have millions of followers like their top-tier counterparts, but their impact is significant enough to make a difference in your brand’s performance.

6 Reasons Why You Really Should Have an Active Business Blog

by Audrey Throne | The Web Writer Spotlight: Jan 10, 2017


Blogging is one of the most crucial weapons in every marketer’s arsenal. And having an active blog for your business can help to deploy both straight forward as well as subtle tactics to boost your bottom line.

Famous Writers, Activists Plan “Literary Protest” Ahead of Donald J. Trump’s Inauguration as U.S. President

by Staff Writers | The Web Writer Spotlight: Jan 8, 2017


Famous writers and activists plan to gather on January 15 under the banner of WRITERS RESIST for a “literary protest,” just days before Donald J. Trump is sworn in as president on January 20.

The Washington Post is Hiring “Dozens” of Journalists in the New Year

by Staff Writers | The Web Writer Spotlight: Jan 4, 2017

Washington Post Building_0.jpg

The Washington Post is increasing its newsroom staff. The paper wants to seize the opportunities enabled by technology to deliver content, and connect with readers on a larger scale and at a faster pace.

15 Hotly-Anticipated Books of 2017

by David K. William | The Web Writer Spotlight: Jan 2, 2017


A new year is upon us. To help make 2017 a prosperous year all round, we’ve highlighted some of the most hotly-anticipated books of the year.

10 Awesome Reminders for Writers to Stay Effective and Inspired in 2017

by Charles Hampton | The Web Writer Spotlight: Dec 30, 2016


Being a writer seems like a pretty awesome job. But, there are times when you lose all inspiration. For those moments when you feel like all is lost, we have some tips, reminders to help you stay effective and inspired.