The modern world of business and marketing online requires that you write compelling content on a website that not only hooks target readers, but also coaxes them into action. You want your readers to respond to your website content—whether it is purchasing a product or service, signing up for a newsletter, downloading an e-book or simply leaving a comment.
But, what does it take to write compelling website content? Are there any straightforward steps you can follow to ensure you write content that resonates with your readers? This fan infographic by Addictivity shows 13 basic steps to write better web content. I hope you find these steps (or checklists) helpful, and through their application write better content. Enjoy!
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by Hugh MacLeod
Ever wonder what it really takes to make a living as a creative person in today's complicated world?
MacLeod presents some witty keys for creative success, including "ignore everybody. Why should you "ignore everybody"?
Because, he writes, nobody else can tell you whether your idea is worthwhile. People can give you advice, but at the end of the day, it's your decision. The more original an idea, the less helpful the advice is going to be.
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